![]() The chain was credited with pioneering the implementation of editorial-led catalogue recommendation in mainstream retail, bringing alive deep archive titles in entertaining hotspots such as "before they were famous", "so bad, they're good", or "the greatest car chases on film".Īfter growing to 65 stores, capturing 5% of UK retail and employing over 700 staff, difficult trading conditions led to the business going into Administration at the end of March 2006. The stores were designed to appeal to film fanatics as much as casual browsers, with all staff required to pass written movie- and TV-knowledge tests before joining. Starting from an initial six stores in 2003, Silverscreen was the United Kingdom's first specialist DVD high street retailer offering an extensive selection of chart and non-chart products (there was also the short lived "Playhouse" subsidiary of Our Price which specialised only in videos but this was back in the VHS era). It was founded by Ernesto Schmitt and Sebastian James. Silverscreen was a British chain store brand founded in 2003 in the United Kingdom and focused on films. ( Learn how and when to remove this template message) JSTOR ( January 2012) ( Learn how and when to remove this template message). ![]() ![]() If notability cannot be shown, the article is likely to be merged, redirected, or deleted. Please help to demonstrate the notability of the topic by citing reliable secondary sources that are independent of the topic and provide significant coverage of it beyond a mere trivial mention. The topic of this article may not meet Wikipedia's notability guidelines for companies and organizations. ![]()
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